Empowering Creativity

Unleashing Artistic Potential

At Instinct, we are dedicated to empowering creativity and innovation in the music industry. Our values are centered around utilizing the latest technologies and trends to promote artists, encouraging artistic expression and originality, and fostering a supportive network for collaboration among artists and influencers. We are committed to excellence in every aspect of production and management, ensuring that every artist and influencer receives personalized support and cutting-edge resources to help them achieve their goals and stand out in the music industry.

Our mission is to provide a comprehensive suite of services, including music production, artist management, branding guidance, event organization, TikTok promotion, and an inspiring podcast on entrepreneurship in the music and creative world.

With a focus on musicians, content creators, and fashion/lifestyle influencers, Instinct is your ultimate partner for success in the music industry.

Meet Our Team


Meet our team member, Sarah Johnson, our talented Artist Manager. With a keen eye for talent and a passion for nurturing creativity, Sarah is dedicated to guiding artists to success in their careers. With her expertise in financial and contractual matters, as well as long-term development strategies, Sarah is committed to maximizing the visibility and success of our artists.

Sarah Johnson

Artist Manager


Introducing Alex Smith, our dedicated Branding Specialist. With a keen understanding of visual identity and online presence, Alex is passionate about developing unique brand images for our artists. From logo design to social media content creation, Alex works tirelessly to strengthen the visibility and communication of our artists, ensuring that their brand resonates with their audience and leaves a lasting impression.

Alex Smith

Branding Specialist

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